Privacy Policy

Last Updated: 06/2026

Alagon Group (“Alagon”, “we”, “our”, or “us”) is committed to respecting and protecting your privacy.

This Privacy Policy explains how we collect, use, store, and safeguard personal information when you visit or use the Alagon Group website (“Website”), register for membership programs, submit inquiries, make service reservations, or otherwise interact with us through our digital channels.

By using the Website, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy.

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1. Information We Collect

We may collect the following types of information:

1.1. Information You Provide

When you contact us, register for services, or participate in programs offered by Alagon Group, we may collect:

  • Full name.
  • Email address.
  • Telephone number.
  • Nationality.
  • Company or organization information (if applicable).
  • Inquiry, feedback, or survey content.
  • Membership registration details.
  • Any other information voluntarily provided by you.

1.2. Information Collected Automatically

When you visit the Website, we may automatically collect certain information, including:

  • IP address.
  • Device type and browser information.
  • Operating system.
  • Date and time of access.
  • Pages visited.
  • Traffic source information.
  • Website usage and behavioral data.

This information helps us improve Website performance and enhance the overall user experience.

 

2. How We Use Your Information

Personal information collected through the Website may be used for the following purposes:

  • Responding to inquiries and providing customer support.
  • Processing membership registrations and promotional programs.
  • Providing information about Alagon Group services, events, and experiences.
  • Sending newsletters, updates, and promotional communications when you have agreed to receive them.
  • Personalizing your experience on the Website.
  • Improving service quality and operational efficiency.
  • Analyzing user behavior to enhance guest experiences.
  • Complying with applicable legal and regulatory requirements.

 

3. Sharing Information with Third Parties

Alagon Group does not sell, rent, or trade your personal information to third parties for commercial purposes.

We may share information only in the following circumstances:

  • With your consent.
  • When necessary to provide services or process your requests.
  • With trusted service providers who support Website operations, reservation systems, marketing activities, or other business functions.
  • When required by law or by competent government authorities.
  • When necessary to protect the rights, property, or safety of Alagon Group, our guests, or the public.

Any third party receiving personal information is expected to maintain appropriate confidentiality and security measures in accordance with applicable laws.

 

4. Data Security

Alagon Group implements appropriate technical and organizational measures to protect personal information against:

  • Unauthorized access.
  • Loss or destruction.
  • Misuse.
  • Unauthorized modification or disclosure.

While we take reasonable steps to safeguard personal information, no method of electronic transmission or storage can be guaranteed to be completely secure.

 

5. Data Retention

Personal information will be retained only for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy.
  • Provide services and support to guests.
  • Comply with legal, regulatory, and operational requirements.

When information is no longer required, it will be deleted, anonymized, or securely disposed of in accordance with our internal procedures.

 

6. Cookies and Similar Technologies

The Website may use cookies and similar technologies to:

  • Remember user preferences.
  • Improve Website performance.
  • Analyze visitor behavior.
  • Personalize content and online experiences.

You may choose to disable or delete cookies through your browser settings. However, some Website features may not function properly if cookies are disabled.

 

7. Your Rights

Subject to applicable laws and regulations, you may have the right to:

  • Request access to your personal information.
  • Request correction or updating of inaccurate information.
  • Request restriction of processing in certain circumstances.
  • Request deletion of personal information where legally permissible.
  • Withdraw consent to marketing communications at any time.

We will review and respond to valid requests within a reasonable timeframe.

 

8. Third-Party Websites

The Website may contain links to third-party websites, booking platforms, or external services.

Alagon Group is not responsible for the content, privacy practices, or policies of these external websites. We encourage users to review the privacy policies of any third-party website before providing personal information.

 

9. Changes to This Privacy Policy

Alagon Group reserves the right to modify or update this Privacy Policy at any time to reflect changes in our business operations, technology, or legal obligations.

The most current version will be published on the Website and will become effective immediately upon posting.

 

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We are committed to protecting your personal information and strive to provide a safe, transparent, and trustworthy experience across every touchpoint of the Alagon Group hospitality ecosystem.